Three steps to food clarity
Pure AI makes understanding your food effortless. No nutrition degree required.
Scan any product
Point your camera at a barcode or ingredient label. Works with 3 million+ products worldwide from every major retailer.
AI analyzes ingredients
Our AI reads every ingredient, identifies all additives and E-numbers, and checks nutritional values against global health standards.
Get your health score
Instant 0–100 score with a full breakdown — nutrition quality, additive risk levels, hidden sugars, and healthier alternatives.
Hidden in plain sight
We scan for over 300 additives, preservatives, and artificial ingredients — flagging the ones that matter.
MSG
Monosodium Glutamate
Linked to headaches and nausea in sensitive individuals. Used as a flavor enhancer to mask low-quality ingredients.
Found in: instant noodles, chips, sauces, fast food
Sodium Benzoate
Preservative
Can form benzene — a known carcinogen — when combined with Vitamin C (ascorbic acid) in acidic drinks.
Found in: soft drinks, sauces, pickles, fruit juices
Tartrazine
Yellow Artificial Color
Linked to hyperactivity in children and banned in several countries. Requires a warning label in the EU.
Found in: candy, soft drinks, snacks, breakfast cereals
Everything you need to
eat better
Barcode & Label Scan
Instant recognition of barcodes or ingredient lists. Works offline with our local database of 3M+ products.
Instant Health Score
A clear 0–100 score in under 2 seconds, broken down by nutrition, additives, sugar, and processing level.
Additive Alerts
Real-time warnings for high-risk additives, allergens, and harmful preservatives — personalized to your profile.
Healthier Alternatives
Automatically suggests better alternatives for any scanned product, tailored to your dietary preferences.
Diet Tracking
Track your weekly nutrition patterns and see how your diet score improves over time with Pure AI insights.
Privacy First
All scanning happens on-device. Your food data is never sold, shared, or used for advertising purposes.
Your food deserves a score.
Coming soon to iOS and Android — join thousands already on the waitlist.